Author: openus

15 12월 111% Growth in 4 Years: Hyundai Corporation Thrives as a Global Home Appliance Leader

H-Story | openus

A Korean home appliance brand that is nowhere to be found in its domestic market has recorded annual sales of 560 billion KRW abroad. This brand is ‘Hyundai Electronics,’ a name that had vanished from South Korea since the 1990s. Alongside this revival, the brand business of Hyundai Corporation Holdings, which owns the trademark rights of the former Hyundai Electronics, continues to show robust growth.

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03 12월 Hyundai Corporation Enters Indian HVAC Market of 1.4 Billion People with Advanced Heat Pump Solutions

H-Story | openus

Hyundai Corporation is set to penetrate the Indian eco-friendly energy market, home to 1.4 billion people, through an Original Equipment Manufacturing (OEM) model. Under this strategic partnership, Hyundai will apply its brand to products manufactured by external specialists, while Purever, a local water treatment expert, will manage distribution and after-sales services.

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06 6월 Hyundai Corporation Eyes Manufacturing Using ‘Hyundai TV’ as a Stepping Stone

H-Story | openus

Home appliances sold under the ‘HYUNDAI’ brand by Hyundai Corporation Holdings are gaining significant popularity overseas. In the Colombian TV market last year, the brand that ranked third in market share (13.2%)—following Samsung (24.7%) and LG (17.4%)—was ‘Hyundai Electronics,’ a name that technically vanished from the home appliance market after the 1990s.

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10 2월 Hyundai Corporation Chairman Chung Mong-Hyuk, “We Will Accelerate New Business with Management Buyouts”

H-Story | openus

Hyundai Corporation (HC) Chairman Chung Mong-Hyuk has chosen “management buyouts” as the topic for this year. This is a strategy aiming to reduce trial and error when entering new businesses that HC is focusing on, such as automobile parts and recycling products.

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16 12월 Hyundai Corporation, a General Trading Company, Starts Growing Mushrooms in the UK

H-Story | openus

At a Tesco Extra on the 5th (local time), located on the outskirts of London, products labeled Shiitake Mushrooms and Oyster Mushrooms were prominently displayed in the vegetable section. The mushrooms looked similar to those sold in Korea and had the same distinct flavors.

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28 10월 Bereum Promotes Postbiotics Lactobacillus in the European Market

H-Story | openus

Bereum announced on the 28th that it had signed an additional export contract worth €2.1 million (KRW 2.94 billion) with Vitamed for three years through an overseas sales partnership with Hyundai Corporation.

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14 10월 Three Indians Complete Three Decades at Hyundai Corporation with ”Dauntless Hyundai Spirit”

H-Story | openus

There is an old saying that goes, “Time changes everything.” Three decades are long enough to completely change a man. Do you think that foreigners who have spent thirty years working for a Korean trading company are similar to Koreans in nature?

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14 10월 Hyundai Corporation and KOAI test oil spill response in Singapore using oil spill recovery robot, “KOBOT”

H-Story | openus

Hyundai Corporation will support Korean marine pollution control equipment startup KOAI with market expansion overseas. The partnership kicked off in Singapore, where KOAI’s oil spill response robot and related technology were demonstrated.

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25 5월 “The Greatest Asset of a General Trading Company Is Its People.” Why Does Hyundai Corp Chairman Chung Mong-hyuk Recommend You to “Walk”?

H-Story | openus

This is what Hyundai Corporation Group Chairman Chung Mong-hyuk says time and again when he meets with employees. He is a self-proclaimed and widely-acknowledged “health evangelist” in the business world. He has stressed the importance of employee health management, saying,

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20 4월 “Let’s Have Some Summer Fun!” A Sweet Fruit That Survived a Life-and-Death Situation Will Add to the Pleasure of Summer Treats [Traders]

H-Story | openus

Every year when the weather gets hot and humid, a dessert becomes the talk of the town: mango bingsu, or shaved ice with mango. Every summer, attention is drawn to price hikes in hotels and other dessert houses.

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